Join the Seafood Export Revolution: Act Now!

The European Union (EU) is updating its regulations on Illegal Unreported and Unregulated (IUU) fishing, necessitating changes across the UK seafood supply chain to ensure the continued smooth export of products to EU markets. These new measures will take effect on January 10, 2026, compelling all stakeholders—including fishers, merchants, processors, and exporters—to adapt promptly to the forthcoming requirements.

Nick Greenwood, the Marine Management Organisation’s (MMO) Head of Marine Protection and Operations Services, emphasized the urgency of preparing for these changes. He stated that everyone involved in the catching, buying, processing, and selling of fish and seafood must act early to incorporate the updates into the UK Fish Export Service. Failure to provide the additional required information from January 2026 will result in the inability to export seafood to the EU due to the strict new regulations.

To facilitate this transition, the MMO has launched the “Fish, Trace, Ship” campaign, which outlines specific actions required by each sector of the supply chain. The initiative aims to ensure that no business is caught off guard by the changes. By adapting early, industry players can minimize disruptions and streamline their operations in anticipation of the updated export conditions.

The MMO is committed to supporting the UK fish and seafood industry by providing a wealth of resources throughout the campaign. This includes access to an informative campaign website, where stakeholders can find the latest news, educational materials, and updates on regulatory changes. Businesses are encouraged to sign up for online notifications and participate in engagement events to remain informed and prepared as the deadline approaches.

In summary, the new EU IUU fishing regulations represent a significant shift for the UK seafood industry. Through the coordinated efforts of the MMO and the Fish, Trace, Ship campaign, the goal is to ensure that every sector of the supply chain is well-equipped to comply with the new requirements, fostering a more efficient and effective transition for all involved.

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